At a Glance
Client profile: National electrical equipment distributor.
Use Case
National electrical equipment distributor needed a digital sales channel that could handle an 18,000+ SKU catalog and improve commercial response speed. Enacment built an industrial ecommerce platform that organized catalog data, supported quoting and product discovery, and extended the company's offline strength into a scalable digital channel.
What Was Slowing the Operation Down
Despite strong offline presence, the company needed a digital channel capable of expanding commercial reach. Inquiries and orders depended on slow processes that created long wait times and reduced agility in meeting demand.
Traditional sales methods could not process the information volume and transaction flow required by a catalog of this size. Reliance on manual workflows limited digital growth without sacrificing service speed.
What We Built
Structured digital catalog: Efficient management of thousands of technical references
Operational automation: Workflows that reduced manual effort in inquiry handling and information management
Scalable structure: Technical base prepared to grow with the sales channel
Centralized commercial catalog: Organizes products, availability, and inquiry logic
Response and update workflows: Cuts turnaround time in routine operationsResults
450%: Response time improvement
17%: Average monthly sales growth
18,000+: Catalog SKUs
Operational efficiency: 450% improvement in response times
Scalability: Effective management of a catalog with more than 18,000 SKUsRelated Services
Custom software
Process automationProject Scope
The project was executed as an initial phase focused on validating and consolidating the online commercial channel. Internal-system integration advanced progressively to preserve operational consistency.
Why It Matters
Industrial buyers need fast answers without losing catalog precision. Enacment's custom software and process automation helped improve response time by 450%, support 17% average monthly sales growth, and manage a catalog of more than 18,000 SKUs.
