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Smartphone showing an AI-assisted branded design experience in a vibrant consumer campaign setting.
Article
Case Study Generative AI

60,000 Registrations in 45 Days: What a Beer Brand's AI Platform Teaches Us About Scalable Consumer Engagement

A grounded look at the product and architecture choices behind an AI-assisted consumer campaign that reached 60,000 registrations in 45 days.

Maria Sedano
•Apr 22, 2026
5 min read
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woman checking labels
Article
Location Intelligence Advanced Analytics

How Advanced Analytics for Retail Facilitates Selecting Successful Points of Sale

Choosing a store location by intuition is expensive. In retail, advanced analytics helps estimate demand, cannibalization, and real upside before opening.

Jorge Perez Colin
•Aug 31, 2021
6 min read
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a woman sitting on the floor looking at her cell phone
Article
Retail Customer Experience

Mobile Commerce Strategies for the Near Future

Mobile commerce does not grow simply because a company has an app. It grows when the mobile experience removes friction, simplifies payment, and fits real user behavior.

Nicolas Zubiaur
•Jun 18, 2021
3 min read
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Related tags

#Case Study #Generative AI #Customer Experience #Location Intelligence #Advanced Analytics
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